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Say goodbye to messy paper notes and confusion – with just a few taps, you’ll be able to create, adjust, and view your seating arrangements in real time. Whether you're managing reservations, walk-ins, or special events, our app helps you optimize seating, reduce wait times, and keep your team on the same page.

UX/UI Case study

Front Range Table

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Role: Research ◊ UX/UI Design

Timeline: 3 Months

Tools: Figma ◊ Figjam ◊ Google Docks

Design Process

Target Audience

20-35 years old
Hostess

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Empathize

Research
Interviews

Define

Problem Statement
User Personas
Affinity Mapping

Ideate

User flow

Prototype

Wireframes
Visual Design
Prototype

Testing

Usability testing
Feedback
Iteration

Research Questions

What factors do you consider when assigning guests to specific tables?
How do you manage large parties or reservations within the seating chart?
How do you track table turnover rates, and how does this influence your seating strategy?
What specific pain points do you encounter with the existing seating chart system?
How do you track guest preferences or special requests within your seating system?
How do you ensure that the seating chart accommodates guests with accessibility needs?
What role does teamwork play in the seating process?
What would make it easier for you to update or modify the seating chart on the fly?

Strengths:

User-Friendly Interface:
Large user base:
Integrated Features:
Customer Reviews and Ratings:
Mobile Accessibility:
Integration with Restaurant Management:

S

Weaknesses:

Complex Restaurant Setup Process:
Limited Customization:
Booking Fees:
Lack of Personalization for Diners:
Occasional Navigation Clutter:

W

Opportunities:

Enhanced Personalization:
Integration with Other Platforms:
Loyalty Programs and Rewards:
More Restaurant Management Features:
Expansion into Virtual or Hybrid Dining Experiences:

O

Threats:

Competition from Alternative Reservation Systems:
Changing Consumer Behavior:
Over-Reliance on Reviews:
Increased Direct Bookings through Restaurant Websites:
Booking Fees and Charges:

T

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Sophia

Age: 27
Occupation: Restaurant manager   
Education: Bachelor’s Degree
Location: Denver, CO
Family: Married, two kids

Bio

Manages reservations, walk-ins, and table assignments, often juggling multiple tasks. With more customers, especially on weekends and holidays, she's finding it harder to handle seating arrangements manually.

“To ensure efficient seating and service, clear communication is essential for speeding up table turnover.”

Goals

Efficient Table Management
Wants a streamlined system to manage seating

Frustrations

Overwhelming Reservations Struggles with managing overlapping reservations, especially when there are
last-minute changes.

Real-Time Updates
In need a solution that allows her to see the status of tables in real time.

Inefficient Communication
Miscommunication table availability causes delays in seating and serving guests.

Customizable Layouts Given the unique layout of the restaurant, she needs the ability to adjust the seating chart easily

Peak Time Chaos
During busy hours, it’s difficult to manage walk-ins and reservations simultaneously without overbooking or creating long wait times.

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Olivia

Age: 31
Occupation: Restaurant owner   
Education: Bachelor’s Degree
Location: Seattle, WA
Family: Lives alone

Bio

A five-star restaurant known for its fine dining and top-notch service. She’s dedicated to giving guests an unforgettable experience, overseeing everything from the menu to the team. She is always looking for ways to improve efficiency and ensure smooth service.

"Fair table distribution helps ensure every server has an equal workload, creating a smoother, more efficient night for both staff and guests."

Goals

Streamline Seating
Quickly manage reservations and seating to avoid confusion and delays.

Frustrations

Staff Inexperience
New or part-time staff sometimes have difficulty using the seating chart system, which can lead to delays or errors during peak hours.

Real-Time Updates Know the status of every table at any moment.

Tech Challenges
New staff sometimes struggle with using the current system efficiently

Enhance Customer Experience
Ensure guests have a smooth and enjoyable visit from start to finish.

Manual Processes
Finding old systems or paper methods too slow and prone to errors.

Hostesses and floor managers need a simple seating chart app because it will help them assign tables quickly and avoid double bookings, improving efficiency during busy shifts.

Problem Statement

User Personas

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Typography

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Helvetica

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Logo

Front Range Table

Colors

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Components

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Low-Fidelity Wireframes:

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Mid-Fidelity:

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High-Fidelity:

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Thank you!

Linkedin

Instagram

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